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This is how we handle trade fairs – now you can do the same!

Download our event checklist and get ready for a successful season. While summer is great for relaxing, it’s actually the perfect time to plan your brand’s presence at trade fairs. With our help, you’ll avoid chaos and last-minute surprises. You’ll get a clear action plan that will let you enter the trade fair season stress-free, with your stand ready and logistics sorted.

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Your team has its tasks, deadlines are supposedly set…

and yet you’re putting out fires again.

A day before the event, it turns out the roll-ups haven’t arrived, the designer is waiting for files, and the catalogues are stuck in printing.

Action plan? Probably in that one email no one can find.

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All in your head? Are you sure?

You may think you remember every task, but with events even the best miss something. And a small oversight can easily turn into a full-blown crisis.

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Stand ready? Only on paper.

Parts are still in transit, the print is in the wrong version, and the visualisation is still being revised. Installation is around the corner, but some materials don’t even exist yet.

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The team knows what to do – but to each their own.

Budget in one email, graphics in a PDF, task list in Excel, notes in someone’s notebook. No one has the full picture.

What’s inside the checklist?

A clear status system: done, in progress, to do.
Task and responsibility breakdowns with specific people assigned.
Control points to help you avoid delays and last-minute orders.
An action schedule from booking the stand to receiving promotional materials.
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Download your action plan
Checklista targowa z etapami przygotowań i organizacji stoiska, trzymana w dłoniach.
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For large-scale events, a checklist is a must-have – otherwise even the best plan can fall apart.
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Zuzanna Sroka
Event Manager
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A checklist helps bring order to even the biggest chaos. Clients appreciate it already after their first trade show.
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Jakub Rydz
Sales Specialist
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Want to be sure that this time everything’s under control?

Start now, and you’ll enter the season with a solid plan, full control, and peace of mind.

Download and enter the season stress-free

How we organise events in practice

See how we use the checklist to fine-tune every detail of an event – from design to installation.

I Love Marketing x adsystem – how to stand out among industry leaders?

At the I Love Marketing & Technology conference, we went for a bold stand design inspired by art. The combination of AI, LED lightboxes, and custom structural solutions made us stand out from all other exhibitors. The result? Over 100 leads, new business relationships, and dozens of conversations with interesting people. See the behind-the-scenes of this project.

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LinkedIn goes offline – and we create the space for meetings

LinkedIn Local is a meeting format that brings networking from the screen to the offline world. Our task was to design a space where participants would feel comfortable, easily find their spot, and want to stay longer. Comfortable zones, illuminated elements, and a coherent layout created the perfect environment for valuable conversations and networking. See what our participation looked like.

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Espace photo LinkedIn Local avec décor et cubes imprimés, où des participants échangent en souriant.

Ultrace 2025 x adsystem – a stand powered by emotions

At Ultrace 2025, we proved that exhibition systems can be as impressive as the best automotive designs. Together with the organisers, we created a custom VIP zone where light and form set the mood for meetings. Thanks to the modular structure, we could adapt the layout and aesthetics to match the event’s vibe, and the lighting gave the whole space a unique atmosphere after dark.

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Mężczyzna w okularach i szarym swetrze pozuje na tle jasnej betonowej ściany, uśmiechając się do obiektywu.

Need help?

We’ll find a solution that will impress your audience.

Contact us
FAQ
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Common pre-trade fair problems – and how a checklist helps you handle them

"Something always slips my mind right before the event"

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"My team works chaotically"

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"I don’t have time to create a plan from scratch"

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"I don’t know what to order and when"

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"I don’t want to be putting out fires the day before the fair"

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